| Demos |
| Featured Demos |
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Test Multiple Business Scenarios Did you know that you can use one business scenario as a blueprint to test another scenario?
Save a retail scenario in a project in which all your settings, such as site locations, trade areas, and
market indicators are saved. Then make a clone and change the scenario slightly in the clone to see how a
different scenario might play out.
Create multiple scenarios so that you can make the best business
decisions. |
| Other Demos |
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Show Hidden Potential Are you marketing to the areas with the most potential? Instantly change the geography used
to study market coverage for your retail locations and see whether you could be marketing more precisely.
For example, if your retail trade areas are defined by data for potential by ZIP Code, you can instantly
change the geography to Block Groups to see potential broken down to a finer level, and concentrate on
small areas with high potential. Target just the areas where your market is concentrated.
Increase ROI by
targeting the market most likely to respond. |
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Manage All Store Types In One Project Did you know that you can keep all your stores in one project, and fine tune scenarios for
each store type separately? For example, you might have two different franchises; the first set of franchise
locations must have trade areas of 1, 3 and 5 miles. The second set of franchise locations must have trade
areas of 5, 7, and 10 minutes travel time. Keep both franchises in the same project, and make trade area
settings for each group of franchise without affecting the other.
Maximize ROI by customizing store
settings in a single project source. |
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Test Your Market Knowledge Put your market knowledge to the test. Freeze your current business scenario and use it as a
blueprint for experimentation. Instantly change your, markets, trade areas, market indicators, and map
settings to find new business opportunity. Save the new business scenario so that you can compare and choose
the best plan of action.
Increase ROI by expanding your market knowledge. |
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Test Alternate Retail Scenarios Did you know you can use a virtual marketing environment for interactive "business gaming" or
scenario testing? Use your existing scenario as a blueprint, and clone it. Use the clone to explore market
coverage alternatives, test site performance, evaluate a merger, or manage different types of stores.
Know
your market and increase ROI. |
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Complete Your Territory Alignment Did you know you can let Tactician tie up the lose ends in your territory alignment? Once
you've assigned all the most valuable components, such as ZIP Codes or Hospital Points, to a territory,
there are always a few low-demand components that need to be assigned. Automatically assign those extra
territory components to their nearest territory.
Achieve your alignment goals quickly, so that you can
focus on winning. |
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Track Territory History Keep track of how your territory assignments change over time. For example, a doctor's
office has been served by a new representative for the past year. Trace the performance of the office
over time, and by representative ownership.
Increase ROI by finding the best representative for each
territory component. |
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Make Informed Decisions Did you know that you can choose a description to display for each territory component?
For example, if you are assigning stores to sales representatives, you might display the store name as
the description so that you can easily identify stores by something other than a store number. See the
information you need to make the right territory assignments.
Increase ROI by making all the right
alignment choices. |
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Align Territories Effectively If the results of your last territory assignment do not meet your expectations, undo the
assignment and the alignment will return to its original state. Spend time making decisions, not fixing
mistakes.
See the correct path for your business. |
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Find The Best Territory For Each Rep Did you know that you can fully assess areas to be assigned to a territory, and based on
the information that you gain during your assessment, choose the territory to which you will assign the
areas?
For example, you might assess two ZIP Codes that contain hospitals. Based on proximity to the
hospitals, potential, and number of beds, you can decide what representative can best serve these
hospitals and assign the ZIP Codes to the correct representative.
Make informed decisions to increase
ROI. |
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Fine Tune Territory Assignments Did you know that you can realign territories from a list of owned areas, rather than working
from the map? For example, if you need to move two ZIP Codes from Henry's territory to Susan's territory,
you could view a list of Henry's ZIP Codes and select the ones to move to Susan. Eliminate the need to
find the two ZIP Codes on the map. Use the information at hand and the quickest allocation method to fine
tune your territories.
Implement changes immediately to increase ROI. |
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Approach Change With Knowledge See critical information for areas that you consider adding to your territories. Comprehend how
change might benefit or hinder territory potential. Fully understand how changing your territories will affect
ROI.
Make every change one for the better. |
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Make Smart Choices You are ready to start carving out territories for your sales representatives. How do you know
where to start? What areas should you choose first? See information such as demographics, sales, or market
opportunity, for each area before you select it to add to a territory. Save time and make the first choice
the right choice.
Create optimal territories to increase ROI. |
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Reach Your Full Market Potential Figure out potential market values between locations. Colored contour lines show opportunity
over the entire map.
This map shows sales potential for areas where you have data, and projects data values
for areas in between. |
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Analyze Your Market Instantly Use instant reports to learn all the most critical details about your market. |
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Optimize Sales Efficiency Use the full screen map to perfectly align your territories and achieve maximum sales efficiency. |