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Simmons Consumer Behavior & Attitudes - Travel

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Consumer Behavior: Travel
Consumer Attitudes: Travel

Based on the latest "doublebase" Simmons Market Research Bureau (SMRB) surveys, this consumer behavior database offers insight into the consumption patterns and preferences of consumers. Variables are available in raw numbers, percentages and indices.

The Travel database includes these variables:

Attitudes variables:

  • Travel: Like Vacation Where Activity Organized For Me (Adult Popn)
  • Travel: Love The Idea Of Travel Abroad (Adult Popn)
  • Travel: Prefer Travel US As Opposed To Foreign (Adult Popn)
  • Travel: Vacation Somewhere Different Every Time (Adult Popn)
  • Travel: While On Vacation Only Want To Relax (Adult Popn)
  • Travel: Willing Make Travel Plan With Unknown Company (Adult Popn)

Behavior variables:

  • Cruise Ship Vacation- Taken Last 3 Years (Adult Popn)
  • Cruise Ship Vacation- Areas Traveled- Alaska (Adult Popn)
  • Cruise Ship Vacation- Areas Traveled- Bahamas (Adult Popn)
  • Cruise Ship Vacation- Areas Traveled- Other Caribbean Destinations (Adult Popn)
  • Cruise Ship Vacation- Areas Traveled- Hawaii (Adult Popn)
  • Cruise Ship Vacation- Areas Traveled- Mediterranean (Adult Popn)
  • Cruise Ship Vacation- Areas Traveled- Other European Destination (Adult Popn)
  • Cruise Ship Vacation- Areas Traveled- Mexico (Adult Popn)
  • Cruise Ship Vacation- Areas Traveled- South America/Panama Canal (Adult Popn)
  • Cruise Ship Vacation- Areas Traveled- Other (Adult Popn)
  • Domestic Travel Last Yr (Adult Popn)
  • Domestic Travel Last Yr- 11 Or More Roundtrips (Adult Popn)
  • Domestic Travel Last Yr- Average Spent $1000 Or More (Adult Popn)
  • Domestic Travel Last Yr- Average Spent $500- $999 (Adult Popn)
  • Domestic Travel Last Yr- Average Spent $300-$499 (Adult Popn)
  • Domestic Travel Last Yr- Average Spent Less Than $300 (Adult Popn)
  • Domestic Travel Last Yr- Spent Last Trip $1000 Or More (Adult Popn)
  • Domestic Travel Last Yr- Spent Last Trip $500-$999 (Adult Popn)
  • Domestic Travel Last Yr- Spent Last Trip $300-$499 (Adult Popn)
  • Domestic Travel Last Yr- Spent Last Trip Less Than $300 (Adult Popn)
  • Domestic Travel Last Yr- Traveled By Boat/Ship (Adult Popn)
  • Domestic Travel Last Yr- Traveled By Bus (Adult Popn)
  • Domestic Travel Last Yr- Traveled By Car (Adult Popn)
  • Domestic Travel Last Yr- Traveled By Plane (Adult Popn)
  • Domestic Travel Last Yr- Traveled By Railroad (Adult Popn)
  • Domestic Travel Last Yr- Traveled By Recerational Vehicle (Adult Popn)
  • Domestic Travel Last Yr- Traveled By Other Truck (Adult Popn)
  • Foreign Travel lst 3 yrs (Adult Popn)
  • Foreign Travel lst 3 yrs- 4 Roundtrips (Adult Popn)
  • Foreign Travel lst 3 yrs- Bahamas (Adult Popn)
  • Foreign Travel lst 3 yrs- Bermuda (Adult Popn)
  • Foreign Travel lst 3 yrs- Cuba (Adult Popn)
  • Foreign Travel lst 3 yrs- Dominican Republic (Adult Popn)
  • Foreign Travel lst 3 yrs- Jamaica (Adult Popn)
  • Foreign Travel lst 3 yrs- Mexico (Adult Popn)
  • Foreign Travel lst 3 yrs- Puerto Rico (Adult Popn)
  • Foreign Travel lst 3 yrs- US Virgin Islands (Adult Popn)
  • Foreign Travel lst 3 yrs- Other Caribbean Countries (Adult Popn)
  • Foreign Travel lst 3 yrs- Any Other W Hemisphere (Adult Popn)
  • Foreign Travel lst 3 yrs- Argentina (Adult Popn)
  • Foreign Travel lst 3 yrs- Brazil (Adult Popn)
  • Foreign Travel lst 3 yrs- Costa Rica (Adult Popn)
  • Foreign Travel lst 3 yrs- El Salvador (Adult Popn)
  • Foreign Travel lst 3 yrs- Guatemala (Adult Popn)
  • Foreign Travel lst 3 yrs- Honduras (Adult Popn)
  • Foreign Travel lst 3 yrs- Panama (Adult Popn)
  • Foreign Travel lst 3 yrs- Peru (Adult Popn)
  • Foreign Travel lst 3 yrs- Venezuela (Adult Popn)
  • Foreign Travel lst 3 yrs- Other Central/South America Countries (Adult Popn)
  • Foreign Travel lst 3 yrs- Any Central/South America Country (Adult Popn)
  • Foreign Travel lst 3 yrs- Belgium (Adult Popn)
  • Foreign Travel lst 3 yrs- France (Adult Popn)
  • Foreign Travel lst 3 yrs- Germany (Adult Popn)
  • Foreign Travel lst 3 yrs- Greece (Adult Popn)
  • Foreign Travel lst 3 yrs- Holland/The Netherlands (Adult Popn)
  • Foreign Travel lst 3 yrs- Ireland (Adult Popn)
  • Foreign Travel lst 3 yrs- Italy (Adult Popn)
  • Foreign Travel lst 3 yrs- Portugal (Adult Popn)
  • Foreign Travel lst 3 yrs- Russia (Adult Popn)
  • Foreign Travel lst 3 yrs- Scandinavia (Norway/Sweden/Denmark/Finland) (Adult Popn)
  • Foreign Travel lst 3 yrs- Spain (Adult Popn)
  • Foreign Travel lst 3 yrs- Switzerland (Adult Popn)
  • Foreign Travel lst 3 yrs- United Kingdom (England/Scotland/Wales) (Adult Popn)
  • Foreign Travel lst 3 yrs- Other W European Countries (Adult Popn)
  • Foreign Travel lst 3 yrs- Other E European Countries (Adult Popn)
  • Foreign Travel lst 3 yrs- Any Europe (Adult Popn)
  • Foreign Travel lst 3 yrs- African Countries (Adult Popn)
  • Foreign Travel lst 3 yrs- Australia/New Zealand (Adult Popn)
  • Foreign Travel lst 3 yrs- Canada (Adult Popn)
  • Foreign Travel lst 3 yrs- China (Adult Popn)
  • Foreign Travel lst 3 yrs- Hong Kong (Adult Popn)
  • Foreign Travel lst 3 yrs- India (Adult Popn)
  • Foreign Travel lst 3 yrs- Japan (Adult Popn)
  • Foreign Travel lst 3 yrs- Other Asian Countries (Adult Popn)
  • Foreign Travel lst 3 yrs- Other Middle East (Adult Popn)
  • Foreign Travel lst 3 yrs- Any Other Country (Adult Popn)
  • Foreign Travel lst 3 yrs- Reason for Trip- Business (Adult Popn)
  • Foreign Travel lst 3 yrs- Reason For Trip- Business and Pleasure (Adult Popn)
  • Foreign Travel lst 3 yrs- Reason For Trip- Accompany Spouse On Business (Adult Popn)
  • Foreign Travel lst 3 yrs- Reason For Trip- Vacation (Adult Popn)
  • Foreign Travel lst 3 yrs- Reason For Trip- Personal (Excluding Vacation) (Adult Popn)
  • Frequent Flyer Program- Enrolled (Adult Popn)
  • Frequent Flyer Program Alaska Airlines (Adult Popn)
  • Frequent Flyer Program American Airlines (Adult Popn)
  • Frequent Flyer Program America West (Adult Popn)
  • Frequent Flyer Program Continental Airlines (Adult Popn)
  • Frequent Flyer Program Delta Airlines (Adult Popn)
  • Frequent Flyer Program Northwest Airlines (Adult Popn)
  • Frequent Flyer Program Southwest Airlines (Adult Popn)
  • Frequent Flyer Program United Airlines (Adult Popn)
  • Frequent Flyer Program US Airways (Adult Popn)
  • Hotels/Motels- Domestic Travel- Stay Last Yr (Adult Popn)
  • Hotels/Motels- Domestic Travel- Enroll Frequent Guest Program (Adult Popn)
  • Passports- Have Valid (Adult Popn)
  • Public Transportation Used Last 30 Days (Adult Popn)
  • Resort Visits- Stayed Last Yr- Golf/Tennis (Adult Popn)
  • Resort Visits- Stayed Last Yr- Skiing/Winter Sports (Adult Popn)
  • Resort Visits- Stayed Last Yr- Spa/Exercise/Weight Loss (Adult Popn)
  • Resort Visits- Stayed Last Yr- Water Sports/Beach Activities (Adult Popn)
  • Resort Visits- Stayed Last Yr- Other Type Resort (Adult Popn)
  • Travel Agent Services- Use (Adult Popn)
  • Travelers Cheques- Bought Last Yr (Adult Popn)
  • Vehicle Rental- Business/Personal Use (Adult Popn)

 
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