Simmons Consumer Behavior: Banking & Finance

Dallas

Analysis Level: Block Groups3/25/2008
  Longitude: -96.780815
Dallas, TX Latitude: 32.817763

TravelTime of 8 minutes
Simmons Financial - ATM
 TravelTime of 8 minutesUnited StatesArea
DescriptionNumberPercent of Households (2007)Percent of Households (2007)Index*
Have ATM (Automatic Teller Machine) Card (Hhd) 55,321 67.5% 62.3% 108.33
Have ATM (Automatic Teller Machine) Card- Used 4+ Times Last Month (Hhd) 23,750 29.0% 24.2% 119.78
Have ATM (Automatic Teller Machine) Card- Did Not Use Last Month (Hhd) 9,826 12.0% 13.6% 88.05

Simmons Financial – Bank Accounts
 TravelTime of 8 minutesUnited StatesArea
DescriptionNumberPercent of Households (2007)Percent of Households (2007)Index*
Have Non-Interest Bearing Checking Account (Hhd) 22,562 27.5% 29.5% 93.25
Have Interest Bearing Checking Account (Hhd) 20,988 25.6% 28.2% 90.88
Have Savings Account (Hhd) 33,551 40.9% 44.6% 91.82
Have Savings Certificate CD/Long Term (Hhd) 8,043 9.8% 9.5% 103.28
Have Savings Certificate CD/Short Term (Hhd) 3,269 4.0% 4.4% 90.52
Have Cash Management Account (Hhd) 2,069 2.5% 3.1% 80.37
Have Check Guarantee Card (Hhd) 2,031 2.5% 2.6% 95.94
Have Debit Card/Electronic Funds Transfer (Hhd) 20,075 24.5% 23.3% 105.18
Have Senior Citizens Club (Hhd) 659 0.8% 1.5% 53.75
Do Not Have Any Of These (Hhd) 14,638 17.8% 16.9% 105.49

Simmons Financial – Banks Used
 TravelTime of 8 minutesUnited StatesArea
DescriptionNumberPercent of Households (2007)Percent of Households (2007)Index*
Last Yr- Primary- Bank of America/Fleet (Hhd) 11,982 14.6% 9.4% 156.17
Last Yr- Primary- Bank One (Hhd) 3,257 4.0% 3.3% 121.15
Last Yr- Primary- US Bank (Hhd) 1,467 1.8% 2.1% 84.00
Last Yr- Primary- Wachovia (Hhd) 3,172 3.9% 3.7% 105.44
Last Yr- Primary- Washington Mutual (Hhd) 5,674 6.9% 3.4% 206.38
Last Yr- Primary- Wells Fargo (Hhd) 5,011 6.1% 4.6% 133.35
Last Yr- Primary- Credit Unions (Hhd) 9,731 11.9% 13.5% 87.84
Last Yr- Primary- Savings and Loans (Hhd) 1,040 1.3% 2.6% 48.71

Simmons Financial – Credit/Debit Cards
 TravelTime of 8 minutesUnited StatesArea
DescriptionNumberPercent of Households (2007)Percent of Households (2007)Index*
Have Or Use Credit Cards (Hhd) 54,646 66.6% 67.5% 98.66
Have American Express Card (Hhd) 9,162 11.2% 8.5% 131.66
Have Discover Card (Hhd) 7,525 9.2% 10.7% 85.78
Have Mastercard (Hhd) 21,221 25.9% 26.6% 97.13
Have Visa Card (Hhd) 29,190 35.6% 34.7% 102.45
Have Debit Card (Hhd) 42,466 51.8% 47.7% 108.61
Debit Card Mastercard (Hhd) 9,016 11.0% 11.3% 97.43
Debit Card Visa (Hhd) 31,253 38.1% 34.0% 112.22

Simmons Financial – Loans/Line of Credit
 TravelTime of 8 minutesUnited StatesArea
DescriptionNumberPercent of Households (2007)Percent of Households (2007)Index*
Have Auto Loan For New Car (Hhd) 14,375 17.5% 22.9% 76.41
Have Car Title Loan (Hhd) 2,541 3.1% 3.9% 80.11
Have Personal Loan For Education Only (Hhd) 8,186 10.0% 6.1% 163.68
Have Persoal Loan Not For Education (Hhd) 3,387 4.1% 4.3% 96.14
Have Home Improvement Loan (Hhd) 1,816 2.2% 2.6% 86.02
Have Home Mortgage (First) (Hhd) 15,649 19.1% 26.1% 73.22
Have Home Equity Loan (Hhd) 6,294 7.7% 10.0% 77.03
Have Secured Line Of Credit Account (Hhd) 2,369 2.9% 2.9% 98.16
Have Unsecured Line Of Credit Account (Hhd) 1,582 1.9% 2.6% 74.36

Simmons Financial – Other
 TravelTime of 8 minutesUnited StatesArea
DescriptionNumberPercent of Households (2007)Percent of Households (2007)Index*
Sent Money Within USA Last Year (Hhd) 8,243 10.1% 12.1% 82.74
Sent Money Outside USA Last Year (Hhd) 7,107 8.7% 4.3% 203.25
Did Not Send Money Last Year (Hhd) 51,091 62.3% 64.5% 96.61
Payday Loan Applied Last Yr (Hhd) 1,568 1.9% 2.9% 65.97

Simmons Financial – Investments
 TravelTime of 8 minutesUnited StatesArea
DescriptionNumberPercent of Households (2007)Percent of Households (2007)Index*
Have Mutual Fund/Brokerage Account (Hhd) 18,147 22.1% 22.2% 99.85
Tax Preparation Used Service Last Yr (Hhd) 32,802 40.0% 48.5% 82.53
Tax Preparation H and R Block (Hhd) 6,101 7.4% 9.3% 79.89
Tax Preparation Private Accountant (Hhd) 15,818 19.3% 27.5% 70.24
US Savings Bond (Hhd) 7,058 8.6% 10.1% 85.06
Other US Government Bonds (Hhd) 806 1.0% 1.2% 82.61
City/Municipal/State Bonds (Hhd) 2,366 2.9% 1.7% 166.66
Money Market (Hhd) 9,310 11.4% 10.9% 104.42
Mutual Funds (Hhd) 13,133 16.0% 16.2% 98.88
Corporate Bonds (Hhd) 922 1.1% 1.4% 77.86
Common/Preferred Stock In Company Work For (Hhd) 3,046 3.7% 4.2% 88.66
Common Stock In Any Other Company (Hhd) 9,101 11.1% 10.0% 110.53
Other Securities (Commodities/Warrnts/Puts) (Hhd) 522 0.6% 0.6% 104.37
US Treasury Bills/Notes (Hhd) 813 1.0% 0.9% 110.91
Investment Collectibles (Art/Antique/Cars/Etc) (Hhd) 2,114 2.6% 2.2% 119.66
International Investments (Hhd) 1,042 1.3% 1.1% 110.78
Keogh/SEPIRA/Pension (Hhd) 2,345 2.9% 3.2% 90.22
Trust Agreement (Hhd) 1,353 1.6% 1.4% 116.14
401k (Hhd) 15,200 18.5% 18.9% 97.88
529 College Savings (Hhd) 1,560 1.9% 1.5% 123.09
Other College Savings (Hhd) 2,296 2.8% 1.6% 180.52
IRA (Hhd) 16,394 20.0% 16.7% 119.36
Tax Shelters (Hhd) 536 0.7% 1.0% 64.56
Tax Shelters Annuities (Hhd) 3,284 4.0% 3.4% 119.39
Online Trading (Hhd) 1,177 1.4% 1.2% 120.96
Any Investments (Hhd) 31,180 38.0% 38.1% 99.90
Do Not Any Investments (Hhd) 25,852 31.5% 33.0% 95.42
Total Value Securities ed $100000 or More (Hhd) 9,270 11.3% 11.0% 102.62
Total Value Securities ed $50000 $99999 (Hhd) 3,872 4.7% 6.1% 77.49
Total Value Securities ed $25000 $49999 (Hhd) 5,117 6.2% 5.6% 111.55
Total Value Securities ed $10000 $24999 (Hhd) 4,606 5.6% 5.7% 98.24
Total Value Securities ed $5000 $9999 (Hhd) 3,220 3.9% 3.5% 111.60
Total Value Securities ed Under $5000 (Hhd) 5,094 6.2% 6.1% 101.39

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* Area Index is '100' based. An Area Index value of 100 for a particular variable indicates that, for the area, the relative concentration of the variable is consistent with the average concentration of that variable across the US. Accordingly, an index value of 200 indicates that the relative concentration of the variable is twice the national average, while an index value of 50 indicates that the relative concentration of the variable is half the national average.

In most cases, these should be considered as relative indicators, since local differences may result in different behavior. In addition, in some cases, variables must be considered as potential only, since the activity or store may not be locally available.

Data provided by Applied Geographic Solutions, Inc. and Simmons Market Research Bureau (a subsidiary of Experian).

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