Simmons Consumer Behavior: Health & Household Products

Dallas

Analysis Level: Block Groups3/25/2008
  Longitude: -96.780815
Dallas, TX Latitude: 32.817763
TravelTime of 8 minutes
Simmons Health Products - Personal Care
 TravelTime of 8 minutesUnited StatesArea
DescriptionNumberPercent of Population Age 18+ (2007)Percent of Population Age 18+ (2007)Index*
After Shave/Cologne- Use/Buy (Adult Popn) 53,775 35.9% 38.5% 93.15
Blusher- Use (Adult Popn) 47,862 31.9% 30.1% 106.01
Condoms- Use (Adult Popn) 30,479 20.3% 15.3% 132.45
Contact Lens Cleaning Solution- Use (Adult Popn) 19,355 12.9% 12.5% 102.90
Denture Adhesives/Fixatives- Use (Adult Popn) 7,746 5.2% 7.1% 72.34
Denture Cleaners- Use (Adult Popn) 12,889 8.6% 12.5% 68.97
Deodarants/Anti-Perspirants- Use (Adult Popn) 134,017 89.4% 92.3% 96.81
Disposable Razors/Shavers- Use (Adult Popn) 72,015 48.0% 45.8% 104.85
Electric/Battery Shavers- Use (Adult Popn) 33,729 22.5% 24.8% 90.59
Eye Drops/Eye Wash (Non-Prescription)-Use (Adult Popn) 50,407 33.6% 33.8% 99.40
Eye Shadow/Eye Liner/Eyebrow Pencil- Use Eye Shadow (Adult Popn) 48,846 32.6% 28.4% 114.70
Eye Shadow/Eye Liner/Eyebrow Pencil- Use Eye Liner (Adult Popn) 44,635 29.8% 25.4% 117.16
Eye Shadow/Eye Liner/Eyebrow Pencil- Use Eyebrow Pencil (Adult Popn) 27,762 18.5% 15.5% 119.60
Eye Shadow/Eye Liner/Eyebrow Pencil- Use Any (Adult Popn) 57,508 38.3% 34.8% 110.14
Facial Cleansing/Medicated Products- Use (Adult Popn) 71,129 47.4% 41.6% 114.07
Foundation Make-Up- Use (Adult Popn) 51,197 34.1% 32.9% 103.74
Hair Coloring Products (For Use At Home)- Use (Adult Popn) 35,672 23.8% 19.4% 122.35
Hair Conditioner/Treatment (Use At Home)- Use (Adult Popn) 80,704 53.8% 49.6% 108.47
Hair Removal (Bleach/Depilatories/Waxing)- Use (Adult Popn) 17,405 11.6% 9.6% 120.51
Hair Spray (Men's/Women's)- Use (Adult Popn) 50,571 33.7% 36.6% 92.00
Hair Styling Creams/Gels/Solutions- Use (Adult Popn) 73,041 48.7% 40.4% 120.58
Home Permanents/Relaxers- Use (Adult Popn) 11,026 7.4% 6.5% 112.97
Home Pregnancy Tests- Use Last Yr (Adult Fem) 7,208 4.8% 4.1% 117.38
Lipstick/Lip Gloss- Use (Adult Popn) 68,607 45.7% 41.7% 109.68
Mascara- Use (Adult Popn) 55,775 37.2% 32.7% 113.85
Moisturizers/Creams/Lotions- Use (Adult Popn) 104,810 69.9% 62.5% 111.75
Mouthwash/Dental Rinse- Use (Adult Popn) 86,841 57.9% 59.6% 97.22
Menstrual/Pre-Menstrual Pain- Had Last Yr (Adult Fem) 26,543 17.7% 15.2% 116.69
Nail Polish- Use (Adult Popn) 54,745 36.5% 33.5% 108.91
Pantyliners/Shields- Use (Adult Fem) 40,434 27.0% 22.2% 121.69
Perfume/Cologne/Toilet Water- Use (Adult Popn) 97,150 64.8% 58.8% 110.17
Pre-Moistened Cleansing Wipes/Cloths- HH Use (Adult Popn) 45,567 30.4% 29.4% 103.24
Razor Blades (For Non-Disposable Shavers)- Use (Adult Popn) 74,095 49.4% 48.3% 102.27
Sanitary Pads/Napkins- Use (Adult Fem) 42,747 28.5% 22.0% 129.53
Shampoo (For Use At Home)- Use (Adult Popn) 140,918 94.0% 93.8% 100.14
Shaving Cream/Gel- Use (Adult Popn) 72,920 48.6% 50.0% 97.30
Suntan/Sunscreen/Sunless Products- Use (Adult Popn) 59,708 39.8% 38.7% 102.92
Tampons- Use (Adult Fem) 27,828 18.6% 16.0% 115.87
Toothbrushes- Use Manual (Adult Popn) 130,174 86.8% 87.1% 99.65
Toothbrushes- Use Power (Adult Popn) 48,495 32.3% 31.7% 101.92
Toothpaste- Use (Adult Popn) 141,678 94.5% 93.7% 100.82
Tooth Whiteners- Use (Adult Popn) 22,911 15.3% 14.6% 104.42
Simmons Health Products - Special Diet
 TravelTime of 8 minutesUnited StatesArea
DescriptionNumberPercent of Population Age 18+ (2007)Percent of Population Age 18+ (2007)Index*
Watching Diet (Health/Weight)- Presently Controlling Diet (Adult Popn) 79,174 52.8% 52.3% 100.87
Watching Diet (Health/Weight)- Reason- Blood Sugar Level (Adult Popn) 17,115 11.4% 10.7% 106.23
Watching Diet (Health/Weight)- Reason- Calcium Intake (Adult Popn) 6,877 4.6% 3.9% 118.50
Watching Diet (Health/Weight)- Reason- Cholesterol Level (Adult Popn) 26,795 17.9% 18.5% 96.79
Watching Diet (Health/Weight)- Reason- Diabetes (Adult Popn) 10,390 6.9% 6.7% 102.79
Watching Diet (Health/Weight)- Reason- Fat Intake (Adult Popn) 21,434 14.3% 13.3% 107.72
Watching Diet (Health/Weight)- Reason- Food Allergy (Adult Popn) 3,409 2.3% 1.7% 132.97
Watching Diet (Health/Weight)- Reason- Heart Disease (Adult Popn) 6,309 4.2% 5.4% 77.92
Watching Diet (Health/Weight)- Reason- Hypertension (Adult Popn) 11,959 8.0% 8.6% 93.19
Watching Diet (Health/Weight)- Reason- Lactose Intolerance (Adult Popn) 4,583 3.1% 1.7% 176.81
Watching Diet (Health/Weight)- Reason- Salt Intake (Adult Popn) 10,180 6.8% 6.6% 102.39
Watching Diet (Health/Weight)- Reason- To Gain Weight (Adult Popn) 1,232 0.8% 0.9% 91.60
Watching Diet (Health/Weight)- Reason- To Lose Weight (Adult Popn) 42,721 28.5% 29.6% 96.27
Watching Diet (Health/Weight)- Reason- To Maintain Weight (Adult Popn) 19,460 13.0% 11.4% 113.58
Simmons Health Products - Cleansers and Paper Products
 TravelTime of 8 minutesUnited StatesArea
DescriptionNumberPercent of Households (2007)Percent of Households (2007)Index*
Abrasive Cleaners/Scouring Powders- HH Use (Hhd) 60,098 73.3% 72.2% 101.47
Air Freshener Spray/Room Deodorizer- HH Use (Hhd) 60,077 73.3% 75.4% 97.19
Aluminum Foil- HH Use (Hhd) 79,472 96.9% 96.1% 100.84
Automatic Dishwashing Detergent/Rinse- HH Use (Hhd) 38,862 47.4% 53.3% 88.89
Bleach- Use Liquid Most Often (Hhd) 59,960 73.1% 80.1% 91.26
Bleach- Use Powder Most Often (Hhd) 2,170 2.6% 4.0% 65.59
Bleach- HH Use (Hhd) 63,503 77.4% 84.6% 91.51
Charcoal- HH Use (Hhd) 23,895 29.1% 31.6% 92.31
Dishwashing Liquid (Not Auto Dishwash)- HH Use (Hhd) 70,016 85.4% 88.1% 96.92
Disposable Cups/Plates- HH Use (Hhd) 46,860 57.1% 64.9% 88.04
Disposable Food Storage Containers- HH Use (Hhd) 44,360 54.1% 53.6% 100.86
Drain Cleaners- HH Use (Hhd) 36,181 44.1% 47.1% 93.69
Drain Cleaners- Use Crystal Most Often (Hhd) 3,851 4.7% 4.6% 102.06
Drain Cleaners- Use Liquid Most Often (Hhd) 33,479 40.8% 43.3% 94.22
Fabric Softeners- HH Use (Hhd) 57,649 70.3% 78.7% 89.33
Facial Tissues- HH Use (Hhd) 63,368 77.3% 79.6% 97.09
Floor Wax/Polish- HH Use (Hhd) 20,220 24.7% 24.7% 100.01
Furniture Polish- HH Use (Hhd) 54,482 66.4% 72.3% 91.82
HH Cleaners (Including Mold/Mildew Remover)- HH Use (Hhd) 60,399 73.6% 75.1% 98.01
HH Cleaners Disposable Wipes/Floor Cleaner- HH Use (Hhd) 49,766 60.7% 58.6% 103.55
In-Bowl Toilet Bowl Cleaners- HH Use (Hhd) 48,428 59.0% 60.9% 97.03
In-Tank Toilet Bowl Cleaners- HH Use (Hhd) 31,160 38.0% 39.6% 95.86
Laundry Booster/Pre-Soak/Pre-Cleaner- HH Use (Hhd) 38,294 46.7% 52.8% 88.51
Laundry Soap/Detergent- HH Use (Hhd) 78,950 96.3% 97.6% 98.68
Laundry Soap/Detergent- Use Powder Most Often (Hhd) 22,162 27.0% 29.4% 92.02
Light Bulbs- Bought Last 3 Months (Hhd) 62,749 76.5% 79.9% 95.76
Light Bulbs- Use Energy Efficient Most Often (Hhd) 11,819 14.4% 12.3% 117.22
Metal Polishes/Cleaners- HH Use (Hhd) 19,623 23.9% 24.3% 98.38
Oven Cleaners- HH Use (Hhd) 32,796 40.0% 41.4% 96.49
Paper Napkins- HH Use (Hhd) 61,754 75.3% 76.0% 99.07
Paper Towels- HH Use (Hhd) 79,849 97.4% 96.7% 100.68
Plastic Freezer/Sandwich/Food Storage Bag- HH Use (Hhd) 71,610 87.3% 90.5% 96.43
Plastic Garbage Bags/Trash Can Liner- HH Use (Hhd) 72,472 88.4% 91.4% 96.63
Plastic-Type Kitchen Wrap- HH Use (Hhd) 68,515 83.5% 87.6% 95.37
Rug Cleaners/Shampoos- HH Use (Hhd) 33,371 40.7% 47.7% 85.37
Rug Deodorizer/Freshener- HH Use (Hhd) 32,545 39.7% 43.2% 91.92
Scouring Pads/Sponges- HH Use (Hhd) 65,787 80.2% 80.2% 100.05
Spray Starch- Use (Hhd) 24,789 30.2% 32.6% 92.82
Toilet Paper- HH Use (Hhd) 80,766 98.5% 98.6% 99.92
Window/Glass Cleaner- HH Use (Hhd) 74,527 90.9% 92.4% 98.38

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* Area Index is '100' based. An Area Index value of 100 for a particular variable indicates that, for the area, the relative concentration of the variable is consistent with the average concentration of that variable across the US. Accordingly, an index value of 200 indicates that the relative concentration of the variable is twice the national average, while an index value of 50 indicates that the relative concentration of the variable is half the national average.

In most cases, these should be considered as relative indicators, since local differences may result in different behavior. In addition, in some cases, variables must be considered as potential only, since the activity or store may not be locally available.

Data provided by Applied Geographic Solutions, Inc. and Simmons Market Research Bureau (a subsidiary of Experian).
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