Simmons Consumer Behavior: Lawn & Garden

Dallas

Analysis Level: Block Groups3/25/2008
  Longitude: -96.780815
Dallas, TX Latitude: 32.817763
TravelTime of 8 minutes
Simmons Lawn and Garden - Insecticides
 TravelTime of 8 minutesUnited StatesArea
DescriptionNumberPercent of Households (2007)Percent of Households (2007)Index*
HH Use (Hhd) 39,907 48.7% 55.1% 88.39
Use Ant Bait/Trap Most Often (Hhd) 3,697 4.5% 7.3% 61.97
Use Ant/Roach Aerosol Spray Most Often (Hhd) 22,070 26.9% 26.2% 102.85
Use Ant/Roach Killing Gel Most Often (Hhd) 2,822 3.4% 2.6% 134.74
Use Flea/Tick Killer Most Often (Hhd) 2,066 2.5% 4.0% 62.54
Use Flying Insect Aerosol Spray Most Often (Hhd) 5,334 6.5% 10.1% 64.34
Use Indoor Fogger Most Often (Hhd) 553 0.7% 2.1% 32.25
Use House/Garden Aerosol Spray Most Often (Hhd) 4,230 5.2% 5.3% 96.68
Use Roach Bait/Trap Most Often (Hhd) 2,270 2.8% 3.4% 81.46
Use Other Insecticides (Liquid/Powder/Spray) Most Often (Hhd) 6,475 7.9% 8.7% 90.71
Simmons Lawn and Garden Equipment
 TravelTime of 8 minutesUnited StatesArea
DescriptionNumberPercent of Households (2007)Percent of Households (2007)Index*
Own (Hhd) 35,090 42.8% 63.9% 66.93
Own Power Edge Trimmer (Hhd) 16,545 20.2% 25.9% 77.89
Own Power Fertilizer Spreader (Hhd) 11,110 13.5% 22.1% 61.42
Own Power Garden Tiller (Hhd) 3,682 4.5% 12.3% 36.46
Own Power Garden Tractor (Hhd) 1,361 1.7% 6.2% 26.62
Own Power Hedge Trimmer (Hhd) 12,166 14.8% 23.7% 62.66
Own Power Leaf Blower/Vacuum (Hhd) 13,942 17.0% 28.8% 59.08
Own Power Riding/Tractor-Type Lawn Mower (Hhd) 4,028 4.9% 19.8% 24.80
OwnOther Power Mower (Walk Behind) (Hhd) 16,535 20.2% 34.9% 57.72
Own Power Snow Blower (Hhd) 5,917 7.2% 12.1% 59.70
Own Power Yard Trimmer (Hhd) 8,685 10.6% 19.2% 55.15
Own Other Power (Hhd) 3,187 3.9% 5.5% 70.14
Own Total Power (Hhd) 26,356 32.1% 52.6% 61.12
Own Hand Cultivator (Hhd) 3,689 4.5% 6.5% 69.16
Own Hand Edger (Hhd) 6,644 8.1% 11.1% 72.75
Own Hand Hoe (Hhd) 18,166 22.1% 38.5% 57.46
Own Hand Pitch Fork (Hhd) 15,116 18.4% 26.0% 70.78
Own Hand Pruner (Hhd) 16,267 19.8% 30.3% 65.48
Own Hand Rake (Hhd) 28,885 35.2% 53.7% 65.53
Own Hand Shears (Hhd) 22,707 27.7% 41.4% 66.84
Own Hand Shovel (Hhd) 28,837 35.2% 54.8% 64.13
Own Hand Spreader (Hhd) 11,449 14.0% 21.0% 66.47
Own Hand Trowel (Hhd) 16,229 19.8% 28.2% 70.21
Own Hand Wheel Barrow (Hhd) 17,312 21.1% 37.8% 55.86
Own Hand Other (Hhd) 6,479 7.9% 11.3% 70.11
Own Total Hand Held (Hhd) 33,006 40.2% 60.2% 66.87
Bought Last Yr- Total Power (Hhd) 4,169 5.1% 8.0% 63.58
Bought Last Yr- Total Hand Held (Hhd) 3,066 3.7% 4.8% 78.44
Simmons Lawn and Garden - Seeds and Bulbs
 TravelTime of 8 minutesUnited StatesArea
DescriptionNumberPercent of Households (2007)Percent of Households (2007)Index*
Bought Last Yr- Flower Seeds/Bulbs (Hhd) 14,142 17.2% 26.6% 64.86
Bought Last Yr- Flower Plants (Hhd) 23,088 28.2% 39.3% 71.70
Bought Last Yr- Vegetable Seeds/Plants (Hhd) 9,810 12.0% 21.1% 56.70
Bought Last Yr- Lawn Seeds (Hhd) 9,748 11.9% 19.0% 62.72
Bought Last Yr- Trees/Shrubs (Hhd) 8,607 10.5% 15.6% 67.24
Bought Last Yr- Lawn/Garden Insecticides (Hhd) 8,579 10.5% 16.4% 63.73
Bought Last Yr- Lawn Fertilizer (Hhd) 12,699 15.5% 25.0% 61.96
Bought Last Yr- Lawn Weed Killer (Hhd) 10,280 12.5% 22.3% 56.22
Bought Last Yr- Vegetable/Flower Garden Fertilizer (Hhd) 9,512 11.6% 16.9% 68.56
Bought Last Yr- House Plant Food/Fertilizer (Hhd) 9,599 11.7% 16.6% 70.70
Bought Last Yr- Organic Insecticide (Hhd) 2,668 3.3% 3.2% 102.91
Bought Last Yr- Composting Material (Hhd) 5,336 6.5% 7.6% 85.63
Bought Last Yr- None Of These (Hhd) 29,199 35.6% 25.5% 139.37

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* Area Index is '100' based. An Area Index value of 100 for a particular variable indicates that, for the area, the relative concentration of the variable is consistent with the average concentration of that variable across the US. Accordingly, an index value of 200 indicates that the relative concentration of the variable is twice the national average, while an index value of 50 indicates that the relative concentration of the variable is half the national average.

In most cases, these should be considered as relative indicators, since local differences may result in different behavior. In addition, in some cases, variables must be considered as potential only, since the activity or store may not be locally available.

Data provided by Applied Geographic Solutions, Inc. and Simmons Market Research Bureau (a subsidiary of Experian).
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